×18“Is there a man I could talk to?”
@mrsbossbarr · 28K followers
This creator normally gets 127K views. This one got 2.3M. That gap — not the raw number — is what makes the format worth copying.
A woman working as a service director in an automotive dealership receives a call from a male customer who expresses surprise at hearing a woman's voice and asks to speak to a man. She calmly explains her role and the diagnostic process for his car's check engine light, only for him to reiterate his desire to speak to a male superior.
Open original ↗Likes 102KComments 2.9KShares —
Why it worked
The video highlights a relatable and frustrating experience for women in male-dominated industries, sparking conversations and drawing engagement from those who have faced similar biases. The calm, professional demeanor of the woman in the face of sexism creates a strong emotional connection with the audience.
How to reproduce this format
More auto hooks that worked
“I accidentally did this today, luckily the customer was cool about it…”×15262 its author's norm
Instagram breakdown×14210 its author's norm
“Convert your car from manual to auto ⚙️🔄 The ultimate solution for heavy traffic 🚦✨”×10168 its author's norm
“This customer was a headache even before this!!!”×8973 its author's norm