“POV: you and your friend made a fake cake business instagram to stalk ppl and now you have five orders”
@collinskey · 7.7M followers
Two friends create a fake cake business Instagram to stalk people, but unexpectedly receive five orders, including a rush wedding cake for $2000. They comically attempt to bake and decorate the massive cake, resulting in a bizarre, sculpted cake that makes the bride cry.
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Why it worked
The video works because it presents a relatable and humorous 'POV' scenario that quickly escalates into an absurd and chaotic situation. The use of a trending audio, fast-paced editing, and a clear narrative arc from initial mishap to disastrous (but funny) outcome keeps viewers engaged. The unexpected twist of the grotesque cake and the bride's reaction provides a strong comedic payoff, encouraging shares and comments.
How to reproduce this format
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