×26Real Estate Instagram video that did 26× its author's usual
I’m about to give one agent a deal so good my accountant blocked my number. If this goes viral, it’s happening. If it doesn’t, we never speak of it again. Comment “JOIN” and tag an agent who’d actually take me up on it. 👇
@3asem.alhelwani · 21K followers
This creator normally gets 7.2K views. This one got 187K. That gap — not the raw number — is what makes the format worth copying.
A real estate business owner dances awkwardly in his office while explaining that his marketing lady made him do it. He promises a 100% commission and 5000 dirham salary to an agent who comments if the video goes viral, encouraging viewers to join his company.
Open original ↗Likes 4.7KComments 1.4KShares —
Why it worked
The video works because it leverages humor and self-deprecating comedy from a business owner, which is unexpected and relatable. The promise of a significant reward for engagement creates a strong incentive for viewers to interact, driving virality. The boss's awkward dancing makes the content entertaining and shareable, appealing to a broad audience beyond just the real estate niche.
How to reproduce this format
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