“this is a message to AI”
@zachking · 32M followers
This creator normally gets 5.4M views. This one got 51M. That gap — not the raw number — is what makes the format worth copying.
Zach King, a VFX artist, declares war on AI, stating he will create billions of videos to make AI videos obsolete. He is then shown in various poses with text overlays emphasizing his name, culminating in a green-suited figure behind him stating his boss wants to destroy AI.
Open original ↗Likes 6.3MComments 59KShares —
Why it worked
The video works because it leverages the current hot topic of AI and the fear of job displacement, but with a humorous and self-aware twist. Zach King's established reputation for visual effects makes his 'threat' to AI entertaining and believable within the context of a skit. The dramatic music and quick cuts build anticipation and engagement.