Instagram
“-1000000 aura”
@collinskey · 7.7M followers
We have not measured this creator's own baseline yet, so we cannot say whether 28M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
Two men in a car prank a third man by making him think he has a "-1000000 aura" and then driving off, leaving him confused and laughing.
Open original ↗28M
Views
4.4%
Engagement
90/100
Virality
Likes 1.2MComments 5.7KShares —
Why it worked
The video works due to its unexpected and humorous twist, leveraging a popular internet meme ("aura") to create a relatable and funny scenario. The quick cuts and the actors' reactions enhance the comedic timing, making it highly shareable.
Uses a trending internet meme ('aura') effectively.Strong comedic timing with quick cuts and character reactions.Relatable scenario of lighthearted teasing among friends.Simple setup, easy to replicate.
humorprankrelatability
How to reproduce this format
Explore more