“I'm forcing my agents to be more active on social media, so you better show her some love and you better listen.”
@thezeinakhoury · 1.3M followers
This creator normally gets 377K views. This one got 148K. That gap — not the raw number — is what makes the format worth copying.
A woman introduces her real estate agent, Mays, and encourages viewers to support her by engaging with the video. Mays then briefly introduces Zed Capital Real Estate and invites interested clients to call them for buying or renting properties in Dubai. The video ends with the first woman praising Mays and encouraging viewers to share, like, subscribe, and follow.
Open original ↗Likes 4.1KComments 187Shares —
Why it worked
The video works by leveraging the established personal brand of the first woman to introduce and endorse her real estate agent, Mays. This creates instant credibility and a sense of trust for Mays. The direct call to action for engagement (share, like, subscribe) and the clear business proposition (real estate deals in Dubai) make it effective for lead generation and brand building. The playful, encouraging tone also makes the business promotion feel less salesy and more personal.