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“Топ, что не говорил, но правильная эмка должна выглядеть именно так. Посмотрите на эту булочку. Это М3 двадцать второго года с красивенными наклейками.”

@blokhin_11 · 3.2K followers

×119its author's usual

This creator normally gets 1.9K views. This one got 221K. That gap — not the raw number — is what makes the format worth copying.

A man records himself on a phone while showing a damaged 2022 BMW M3 on an auction website. He highlights its features like the manual transmission and low mileage, suggesting it's a good deal despite the damage.

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221K
Views
1.3%
Engagement
70/100
Virality

Likes 2.6KComments 130Shares

Why it worked

The video works by appealing to car enthusiasts, particularly BMW M3 fans, by showcasing a desirable model with a manual transmission, which is a rare and sought-after feature. The 'damaged but fixable' aspect creates a sense of opportunity and potential value, drawing in viewers interested in car restoration or getting a luxury car at a lower price. The creator's direct address and enthusiastic tone add a personal touch, making the content engaging.

clear and enthusiastic voiceovershows relevant details from the auction sitetargets a specific, passionate audience (BMW M3 enthusiasts, manual transmission fans)offers a clear call to action and service
car dealscar reviewsimporting carsluxury cars

How to reproduce this format

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