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InstagramReal EstateTalking head

“Попросили прораба снять обзор нашего ремонта)”

@samir_nabiev_1 · 30K followers

×1its author's usual

This creator normally gets 31K views. This one got 39K. That gap — not the raw number — is what makes the format worth copying.

A man in a denim shirt and white t-shirt stands in what appears to be a newly renovated room, gesturing towards a wall. He is wearing a lavalier microphone, suggesting he is speaking or giving a tour. The setting indicates a focus on interior design or real estate.

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39K
Views
6.1%
Engagement
65/100
Virality

Likes 2.2KComments 140Shares

Why it worked

This format works because it offers a personal, direct address to the viewer, creating a sense of connection and trust. The visual of a well-presented individual in a clean, modern space suggests expertise and quality, appealing to those interested in home improvement or real estate. The implied tour or explanation provides value and insight.

direct address to audienceprofessional appearanceclear subject matter (renovation)implied expertise
home renovationinterior designbehind the scenesexpert insights

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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