×34Travel Instagram video that did 34× its author's usual
You walk over a 🌈 crossing
@thecharlessy · 432K followers
This creator normally gets 139K views. This one got 4.7M. That gap — not the raw number — is what makes the format worth copying.
A man in a black puffer jacket and white sneakers walks on a rainbow-colored crosswalk in a city street, smiling and dancing to a trending audio track. He walks towards the camera, then past it, showcasing the vibrant street and buildings.
Open original ↗Likes 308KComments 1.2KShares —
Why it worked
The video uses a popular, upbeat audio track that encourages movement and joy. The bright, colorful rainbow crosswalk is visually appealing and stands out, making the video shareable. The simple, positive action of walking and dancing is relatable and evokes a feel-good emotion, making it highly engaging. The POV shot makes the viewer feel like they are experiencing the walk with the creator.
How to reproduce this format
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