×2682“Customers complaining me, you are not smiling. You need to smile more.”
@bims_uk · 44K followers
This creator normally gets 20K views. This one got 54M. That gap — not the raw number — is what makes the format worth copying.
A manager tells an employee to smile more because customers are complaining. The employee then holds up a card reader, and when a customer's card declines, he smiles broadly and laughs, saying 'poverty' and asking them to try again.
Open original ↗Likes 3.0MComments 14KShares —
Why it worked
The video works because it presents a relatable workplace scenario with an unexpected, humorous twist. The employee's exaggerated reaction to the card declining, juxtaposed with the manager's earlier instruction to smile, creates a comedic payoff. It taps into a common frustration with customer service expectations and subverts it with dark humor, making it highly shareable and comment-worthy.
How to reproduce this format
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