×108InstagramReal Estate
“That kick was craaaazy!”
@theagentandrew · 1.4K followers
×108its author's usual
This creator normally gets 2.2K views. This one got 241K. That gap — not the raw number — is what makes the format worth copying.
A man in an office setting kicks a marker held by another person, sending it flying. The person holding the marker then catches it and uses it to write a real estate call to action on a piece of paper.
Open original ↗241K
Views
0.7%
Engagement
75/100
Virality
Likes 1.7KComments 70Shares —
Why it worked
The unexpected kick and the subsequent smooth catch create a moment of surprise and entertainment. The transition to a clear call to action leverages the viewer's engagement from the initial stunt, making the real estate message memorable and directly tied to the creator's persona.
Engaging and unexpected opening stunt.Clear and concise call to action.Good use of trending audio for impact.Seamless transition from stunt to message.
entertainmentpromotionpersonal brand
How to reproduce this format
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