×2Comedy Instagram video that did 2× its author's usual
Thank god for security! 🙏🏻
@arron_crascall · 4.6M followers
This creator normally gets 2.5M views. This one got 5.4M. That gap — not the raw number — is what makes the format worth copying.
A man impersonates a celebrity (David Beckham) and is 'mobbed' by a 'security guard' and 'paparazzi' (his friend with a phone) as he exits a car and enters a building. The second scene shows the same prank with another man impersonating a celebrity (Aaron Paul) getting out of a car and being 'mobbed' by the same 'security guard' (his friend).
Open original ↗Likes 96KComments 3.3KShares —
Why it worked
The humor comes from the exaggerated and clearly fake 'celebrity' treatment, playing on the audience's familiarity with celebrity culture and the absurdity of the situation. The 'paparazzi' shouting the 'celebrity's' name adds to the comedic effect and relatability.
How to reproduce this format
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