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InstagramFitnessTutorial

“Turning my office into a reformer pilates studio bc I sit all day”

@randywrld · 5.3K followers

×1186its author's usual

This creator normally gets 12K views. This one got 14M. That gap — not the raw number — is what makes the format worth copying.

A man in an office setting uses his desk and office chair to mimic reformer pilates exercises, demonstrating various stretches and poses. The video highlights how to stay active even when sitting all day.

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14M
Views
7.4%
Engagement
85/100
Virality

Likes 1.1MComments 2.2KShares —

Why it worked

The video is relatable to office workers who sit for long periods and offers a creative, accessible solution to incorporate fitness into their workday. The use of a trending audio makes it engaging and shareable.

Relatable content for office workersCreative use of everyday items for fitnessEngaging trending audioClear text overlay for context
Fitness tipsOffice hacksHumor

How to reproduce this format

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