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InstagramComedy

Instagram video breakdown

If Startup Roles Were Honest Building a startup with friends is like this but we are quite the opposite FOLLOW to join along Share with your entrepreneur friends [ #entrepreneurs, #startupreality, #startuplife , #business #humour [ humour, startup culture, entrepreneurship , startup , business ]

@the6founderscrew · 7.0K followers

We have not measured this creator's own baseline yet, so we cannot say whether 4.8M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

The video shows a group of friends sitting together, with text overlays humorously describing their self-assigned startup roles versus their actual (often comically inept) contributions. Each friend is introduced with their supposed role, followed by a punchline about their real-world performance.

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4.8M
Views
6.9%
Engagement
85/100
Virality

Likes 326KComments 1.9KShares

Why it worked

The humor comes from the relatable contrast between aspiration and reality, especially for those familiar with startup culture or group projects. The POV format makes it engaging, and the quick cuts with individual reveals keep viewers entertained, encouraging shares among friends.

Relatable humor for entrepreneurs and team buildersEngaging POV formatQuick cuts maintain viewer interestEffective use of text overlays for punchlines
humorstartup culturerelatability

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