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“Lift off for our 2026 livery ✈️”

@redbullracing

We have not measured this creator's own baseline yet, so we cannot say whether 28M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A drone flies over a covered Formula 1 car, pulling off the cover to reveal the car. This is shown from multiple angles, highlighting the dramatic reveal of the Red Bull Racing car in different settings.

Open original ↗
28M
Views
5.3%
Engagement
85/100
Virality

Likes 1.5MComments 4.9KShares

Why it worked

The video creates anticipation with the covered car and the drone's approach, leading to a satisfying reveal. The use of a drone for the unveiling is novel and visually engaging, making it shareable. The multiple angles and settings add production value and keep the viewer engaged.

Dramatic reveal builds anticipationMultiple camera angles add visual interestUnique drone interaction for unveilingHigh production quality
product revealinnovationautomotive excellence

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