×5InstagramComedy
Comedy Instagram video that did 5× its author's usual
Christmas fit check😝😝
@jack_in_the_clouds · 310K followers
×5its author's usual
This creator normally gets 761K views. This one got 4.1M. That gap — not the raw number — is what makes the format worth copying.
A man asks his friend to use his phone, only to find it severely damaged and barely functional. The friend offers increasingly absurd and dangerous 'fixes' for the phone's issues, culminating in the phone smoking and causing injuries.
Open original ↗4.1M
Views
8.8%
Engagement
85/100
Virality
Likes 359KComments 1.1KShares —
Why it worked
The video works due to its relatable premise (everyone knows someone with a broken phone) and exaggerated comedic situations. The escalating absurdity and the friend's deadpan delivery create humor, making it highly shareable. The on-screen text clearly sets the scene and enhances relatability.
Relatable premiseEscalating humor and absurdityClear on-screen text for contextGood comedic timing and actingEffective use of visual gags (cracked screen, smoking phone, bandaged hands)
comedyrelatable humorskits
How to reproduce this format
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