InstagramComedy
“BEHIND THE SCENES”
@manlikehaks · 452K followers
We have not measured this creator's own baseline yet, so we cannot say whether 13M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
The video shows a group of men filming a scene in what appears to be a pub. One man delivers a line with a serious expression, but then breaks character and laughs, causing the others to burst into laughter as well, revealing it to be a blooper from a 'behind the scenes' perspective.
Open original ↗13M
Views
2.8%
Engagement
85/100
Virality
Likes 370KComments 3.4KShares —
Why it worked
The video works because it offers a relatable and humorous glimpse into the unscripted moments of content creation. The unexpected break in character and genuine laughter are contagious, creating an authentic and entertaining experience for the viewer. It leverages curiosity about 'behind the scenes' content and the universal appeal of humor and bloopers.
Authentic laughter is contagious and engaging.The 'behind the scenes' aspect creates curiosity.Short and to the point, maintaining viewer attention.
humorbehind the scenesrelatability
How to reproduce this format
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