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InstagramCrypto

“WE'RE IN BULL RUN. I can't sell right now, it's too early.”

@mytechceo · 365K followers

We have not measured this creator's own baseline yet, so we cannot say whether 11M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A man, identified as a 'tech bro,' is having a conversation with a woman, presumably his girlfriend, at an outdoor restaurant by the water during sunset. He explains why he can't sell his crypto investments to buy her a new bag, citing the current 'bull run' and his belief that his meme coin portfolio will go up.

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11M
Views
1.4%
Engagement
85/100
Virality

Likes 152KComments 7.4KShares

Why it worked

The video works because it taps into relatable relationship dynamics and current cultural trends (crypto, 'tech bro' stereotypes). The humor comes from the man's unwavering commitment to his crypto investments over his girlfriend's immediate desire, creating a comedic conflict that resonates with a broad audience interested in finance, relationships, and internet culture. The on-screen text clearly sets up the premise, making it easy to understand and share.

Relatable and humorous scenarioClear on-screen text for contextGood acting and deliveryVisually appealing setting (sunset by the water)
humorrelationshipsfinance trends

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