×9046InstagramComedy
“HR meeting I can never unsee”
@clickup · 430K followers
×9046its author's usual
This creator normally gets 3.8K views. This one got 35M. That gap — not the raw number — is what makes the format worth copying.
Two men parody popular songs with HR-related lyrics, performing in an office setting with a large screen displaying 'HR is not COOL'. They mimic various pop song styles while singing about workplace issues and HR policies.
Open original ↗35M
Views
3.8%
Engagement
90/100
Virality
Likes 1.3MComments 9.4KShares —
Why it worked
The video works because it uses humor and relatable workplace scenarios, set to popular song parodies, making it highly entertaining and shareable. The unexpected and exaggerated performances create a strong comedic effect.
Highly creative and original conceptExcellent comedic timing and performanceRelatable workplace humorStrong use of trending audio/parody
humorworkplace cultureparody
How to reproduce this format
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